Graphic Design Portfolio
Advanced Reader Copy Design for PRH Canada
Editorial Design
The objective:
During my internship at Penguin Random House Canada, I revamped the ARCs design for Random House, Alfred A. Knopf and McClelland & Stewart imprints. The aesthetic had to be vibrant and appealing to the eye.
The solution:
I drew inspiration from the history of each imprint's colophon to create a pattern and cover that exude dynamism, elegance, and creativity. The design is modern yet timeless.
*Designs are property of PRH Canada
Book Cover Design
Editorial Design
The objective:
At PRH Canada, I worked on a project that involved designing a front cover concept for a novel titled The Survivors.
The solution:
After reading the novel and considering the author's and editorial department's input, I developed two concepts. Both compositions highlight a critical element of the story.
Image credits: Photo by Casey Horner on Unsplash / Photo by Jp Valery on Unsplash / Photo by Peter Fitzpatrick on Unsplash.
*Designs are property of PRH Canada
Pips & Stones
Branding
The client:
Pips & Stones is a Melbourne-based business dedicated to crafting homemade and artisanal preserves.
The objective:
The client asked for a logo with a homemade, rustic feel. They wanted it to feature fruits they use in their preserves and flowers native to Australia.
The solution:
I designed this logo based on vintage ink stamp logos to match the desired aesthetic. I also made illustrations to showcase the various flavours of the preserves.
Moon Family Candies
Logo Design
The client:
Moon Family Candies is a boutique candy company offering artisanal made-to-order candies. They offer a variety of flavours, including caramel, vanilla and fruity butter-creams.
The objective:
The client asked for a logo that evoked the nostalgia of old-fashioned candy stores.
The solution:
I created two versions of the logo using earthy colours that reflect the ingredients present in the candies. The client requested an old-fashioned look which I incorporated into the design.
Intersex Canada
Logo Design
The client:
Intersex Canada is a non-profit organization that supports the rights of intersex individuals and their families through advocacy.
The objective:
The objective was to create a straightforward and uncluttered logo.
The solution:
I opted for the circle featured on the intersex flag. It’s described as unbroken and represents wholeness and completeness. The yellow and purple colours mean to be free from gender associations and represent intersex people.
Warrior Women Connect
Packaging Design
The client:
The Warrior Women Connect initiative is a membership program to fund visionary women. Members receive a series of artisan crafts made by the program’s benefactors.
The objective:
We aimed to design and produce a box specifically for the artisan crafts.
The solution:
I designed a cardboard packaging featuring the WWC logo and patterns inspired by Yawanawá Art. The inner flap of the box features an illustration called Uá Shahu, which an artist from the Yawanawá tribe created. With the artist’s approval, I transformed it into vectors for use on the packaging.
